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AED Foundation - News Articles
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Learn Defensive Sales Skills - How to ACT not REACT
Overcoming Objection, Complaints and Ploys

All sales people will agree: How you communicate with the customer is critical to making the sale. Great sales people know how to present themselves and how to treat the customer to keep them. Not all customers are easily won over.

Defensive selling is a talent you acquire. Learn how to connect with the customer, critical to closing the sale and earning customer loyalty. These personal elements are what makes a successful relationship and are critical to seal a deal and earn a loyal customer.

Don Buttrey, preferred sales trainer of the AED Foundation, presents this 90-minute webinar you don't want to miss.

Webinar: Sell Process - Your Defense
May 8, 2012; 10-11:30 a.m. CDT

This webinar is designed specifically for those who deal in heavy equipment sales and need training that fits their busy schedules.

What you will learn:
  • How to overcome objections
  • How to respond to objections
  • How to ACT, not REACT
  • How to cultivate valuable relationships and people skills
  • How to overcome price sensitivity
  • How to do effective pre-call planning and more!
Register online! For more information, contact Pat Novak at pnovak@aednet.org or 630-468-5135.

Article Date: 05-02-2012
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