The AED Foundation Fundraising Gala

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An Oasis of Fun

Las Vegas, Nevada
Monday, May 24, 2021 | The Mirage Pool

To purchase tickets and packages, please visit


What is the Fundraising Gala?

The AED Foundation Fundraising Gala is an event specifically for generous supporters of The AED Foundation (AEDF). It is the perfect time to bring your family, friends, and partners together. Please join us for a spectacular evening, which will include live & silent auctions and entertainment. We will also be honoring the winning 2020 Technicians of the Year and presenting the Lester J. Heath III, Foundation Champion, and Foundation Partner Awards.  

Each year, The AED Foundation constructs pathways to opportunity for the equipment distribution industry with one goal in mind: to grow and develop support for our members. Last year, The AED Foundation  improved the availability of future industry employees by expanding its network of accredited diesel-equipment technology college programs and recognized high school programs, promoting the importance of investment in career and technical education programs, and working to increase awareness and interest among school-age students.  

The Gala provides essential underwriting for all these valued services. The AED Foundation will continue to expand and enhance industry-specific professional education and workforce development programs with friends like you. 

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Enjoy an Oasis of Fun in Las Vegas 

Join us during the 2021 AED Summit to support The AED Foundation by bringing awareness to the work the Foundation is doing at The AED Foundation Fundraising Gala! Whether it is accrediting school programs, promoting career development or helping to create industry research, the proceeds from this event will go to help us reach these goals. 


Business casual attire is recommended for an Oasis of Fun in 2021! Don’t miss the Annual Live Auction presented by The AED Foundation and Ritchie Bros. The Gala will be held on site at The Mirage Hotel where the 2021 Summit is being hosted. Attendees are encouraged to bring a charged smartphone to participate in mobile bidding on silent auction items. 

Individual tickets are $200 or $2,000 for a premium package, which includes 10 tickets and your company’s name on our VIP signage. Register today and purchase tickets at 

Don’t miss this opportunity to spend time with your industry peers and help your industry on Monday, May 24 in Las Vegas! 

2020 Gala By the numbers:  

  • Over $150,000 raised to benefit The AED Foundation and its mission to support the equipment distribution industry 
  • Attended by equipment distributors, manufacturers, and service providers 

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Annual Live Auction Presented by The AED Foundation and Ritchie Bros. 

Last year, the Fundraising Gala and Live Auction raised over $250,000, which will be used to support The AED Foundation programs, as well as the mission to address the equipment industry’s technician shortage.

Established in 1991, The AED Foundation focuses on professional education and workforce development in the industry. For example, last year, The AED Foundation accredited diesel-equipment technology college programs, advocated for more federal investment in technical education, and increased awareness of career opportunities. The money raised at the Gala provides essential funding for these activities. 

Ritchie Bros., a 25-year AED member, serves as the host sponsor of the live auction. Ritchie Bros. has been doing the auction for more than ten years to raise money for the Foundation. In fact, Ritchie Bros. does about 100 charity auctions and other community events each year. 

Read about the 2020 Live Auction here and be on the lookout for our 2021 Live and Silent Auction items! 


How to support The AED Foundation Fundraising Gala 

Supporting The AED Foundation Live Auction by donating an auction item provides your company maximum exposure in our event promotions:  

  • Company name prominently displayed at Summit and the Gala/Live Auction, presented by AEDF and Ritchie Bros. 
  • Company name/logo listed on Summit mobile app 
  • Company name/logo listed on our Live Auction website 
  • Company name/logo displayed on the main stage while your item is being auctioned  
  • Company name/logo listed in event programming for Summit and the Gala/Live Auction, presented by AEDF and Ritchie Bros. 
  • Company name/logo listed in the membership directory

Sponsorship opportunities are available. For more information regarding sponsorships, please contact Jon Cruthers at or 630-468-5127.  

You don’t want to miss out on marketing your company to hundreds of dealers and industry professionals from across North America and being able to network in an intimate setting at The AED Foundation’s Gala & Live Auction presented by AEDF and Ritchie Bros., in Las Vegas in 2021.    

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Special thanks to our Live-Auction Host Sponsor Ritchie Bros.



Established in 1958, Ritchie Bros. (NYSE and TSX: RBA) is a global asset management and disposition company, offering customers end-to-end solutions for buying and selling used heavy equipment, trucks and other assets in numerous industries including construction, transportation, agriculture, energy, oil and gas, mining, and forestry. Learn more about Ritchie Bros. at

Read more


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